Years ago we were contacted by re-seller of old automotive magazines to see if we had a bunch from our sport that we wanted to off-load. As a part of the conversation, he told us one of his little trade secrets:
“I’ll put them on ebay for a week or two, and then if they don’t sell I’ll cut-up the magazines and sell the individual ad pages – I usually make more money that way, actually,” he said. “People really dig the old ads. They’re like a snapshot in time that some people frame and put up on their garage walls or in their man caves.”
We flashed back to that conversation recently when paging through the February 1995 issue of Snow Goer as we were putting copies on the SnowGoerStore website for sale. Some of the ads were fabulous!
With that thought, we decided to share: Below are some interesting ads from that 1995 Snow Goer issue, including those from the major manufacturer ads plus a few fun ones from the aftermarket. There are more Ski-Doo ads to show from that issue than from the other manufacturers: Don’t blame us or accuse us of brand bias – instead, blame whoever was working at Ski-Doo’s ad agency in the late fall of 1994 booking the space. Enjoy. (And, we down to three copies of that issue in our inventory in the SnowGoerStore, so if you want a hard copy of the issue, act fast.)
Editor’s Note: Every issue of Snow Goer magazine includes in-depth sled reports and comparisons, aftermarket gear and accessories reviews, riding destination articles, do-it-yourself repair information, snowmobile technology and more! This story is from the November 2021 issue’s Cold Tested department. Subscribe to Snow Goer now to receive issues delivered to your door or your computer for a low cost.