Snow Shoot. It’s an annual event, usually held in a Western snowmobiling town, where the snowmobile media is invited to photograph and test ride next year’s snowmobiles, and learn interesting technical information and sales strategies during special seminars with factory personnel.
We can’t speak for other magazines or websites, but Snow Shoot is one of the Snow Goer staff’s most-anticipated events of the year because it gives us a valuable opportunity to evaluate the new technology and designs — not to mention, we get to ride new snowmobiles! This year’s event was held in West Yellowstone, Montana, near Yellowstone National Park.
All of the action photos of 2013 snowmobiles you’ll see in Snow Goer magazine and on snowgosite.wpengine.com this season were taken at Snow Shoot, and our comparison stories and evaluations are based on rides we took during four days of testing.
While Snow Goer editors are riding and evaluating snowmobiles on trails and in the backcountry during Snow Shoot, a separate group of riders works under the instruction of Snow Goer Art Director Randy Kepner — riding in front of the lenses of photographer Wayne Davis.
Davis shot more than 4,000 digital images at the event last month. Click through the slide show to see brothers Adam and Mitch Brummond, Snow Goer ad sales director Mark Rosacker, factory personnel and even Kepner himself making the 2013 Arctic Cat, Polaris, Ski-Doo and Yamaha snowmobiles look so exciting and fun.