Monster Energy Slednecks Invasion Tour Joins ISOC on National Snocross Series

MINNEAPOLIS (November 3, 2008) – National snocross fans have another reason to be excited for the 2008-2009 national snocross season, as Monster Energy drink and Slednecks bring their high-flying freestyle antics fused with music and attitude to the national venues this winter. Featuring the biggest names in freestyle and the biggest name in energy drinks, the Invasion Tour will further infuse the national snocross tour with aerial action and the world’s best snowmobile athletes.

With the recent success and awareness of ESPN’s Winter X Games snowmobile freestyle competition, the International Series of Champions went right to the top of the food chain when it came time to bring the attitude of freestyle to the national snocross tour. Regarded as the godfathers of freestyle and backcountry free-riding, Slednecks and their stable of riders are simply the best in the world. Now they will showcase their talents alongside the best snocross riders in the world on the Amsoil Championship Snocross Series stage.

“The success of Invasion Tour has been sick,” said John Keegan, president of Slednecks. “With a couple of world record jumps in the books, we wanted to take the tour to the next level and the ISOC national tour was the obvious choice. Now we’ll have the best athletes in both snocross and freestyle together at the biggest snowmobile events in North America.”

The Monster Energy Slednecks Invasion Tour will showcase the talents of Slednecks team riders Chris Burandt, Sam Rogers, Cody Borchers, Paul Thacker, Steve Martin, Kourtney Hungerford and Aleksander Nordgaard along with special guest DJ Soulman rocking the venue. During the show, fans can grab free Monster Energy drinks; score free Slednecks and Monster swag and after the show get autographs from the athletes.

“We want to give our fans the best show possible,” said John Daniels, president of ISOC. “Freestyle has become a huge part of the snowmobiling community and we wanted to figure out a way to incorporate it into our snocross show. Partnering with Slednecks and Monster Energy allows us to bring the best freestyle athletes in the world to the national snocross tour. It’s going to be a snowmobiling circus people will not want to miss.”

The Amsoil Championship Snocross Series and Monster Energy Slednecks Invasion Tour will kick-off this November 28-30 at the Amsoil Duluth National at the Spirit Mountain ski area on the outskirts of Duluth, Minnesota. Duluth National will feature three days of racing, freestyle, music, fireworks and more and signifies the launch of the racing season. For ticket information and lodging reservations visit the Visit Duluth website at www.visitduluth.com or by calling 1-800-4-Duluth.

About ISOC
: The International Series of Champions (ISOC) is the premiere snowmobile race sanctioning organization in North America and sanctions a national snocross tour in addition to three regional circuits. Visit www.isocracing.com for more information, fan and racer memberships, schedule details and more.

About Slednecks: Slednecks made its huck into the world of snowmobiling with the launch of the first Slednecks movie in 1998. In 2002, founder Jason Moriarty and his business partner John Keegan started Slednecks Outerwear and Apparel as a spin off of the film series to address the need for cool looking functional outerwear and apparel. Since then Slednecks has evolved into a major player in snowmobile outwear and launched the Monster Energy Slednecks Invasion Tour. Today Slednecks continues to innovate as their products, videos and exhibitions embodies the spirit of self-expression and freedom. To learn more visit www.slednecks.com.

About Monster Energy: Monster Energy supports the sport. Be it distance jumping, snowmobile, enduro, hare scrambles, MX, road racing, supermoto, FMX, skate, MTB, off-road, surf, snowboard, BMX – name it – the athletes are rockin’ Monster Energy more than anything these days. Check out all the types – Original Monster Energy, Monster Lo-Carb, Monster Assault, Monster Khaos, the new Monster/fruit juice hybrid called “M-80” and the ground-breaking Java Monster premium coffee & cream supercharged with our Monster Energy blend. The Slednecks team digs ‘em – so will you. On the ‘Net at www.monsterenergy.com

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